Sales Executive - East Coast

Location: Eastern United States (Remote)
Territory: U.S. East Coast
Travel: 40-50%
Employment Type: Full-Time, Permanent

About the Role

A leading global supplier of specialty nutritional and functional ingredients is seeking a highly motivated Sales Executive to drive business growth across the U.S. East Coast.

This role is focused on identifying, developing, and converting new business opportunities within the dietary supplement, functional food, beverage, sports nutrition, and health & wellness markets. The successful candidate will be a proactive hunter with a strong track record of opening new accounts, developing strategic customer relationships, and delivering profitable revenue growth.

Working closely with technical, marketing, product management, and supply chain teams, the Sales Executive will serve as the primary commercial contact for customers throughout the sales cycle, from prospecting and qualification through commercialization and account development.

Key Responsibilities

Business Development & New Account Acquisition

• Identify, target, and secure new customers across the East Coast territory.

• Develop and execute territory growth plans aligned with company objectives.

• Build and maintain a robust pipeline of qualified opportunities.

• Generate new business through prospecting, networking, referrals, industry events, and market intelligence.

• Conduct customer meetings, presentations, and commercial negotiations.

• Drive opportunity progression from lead generation through commercialization and revenue realization.

Account Management & Relationship Development

• Develop strong relationships with key decision-makers across purchasing, R&D, product development, and executive leadership functions.

• Expand business within existing accounts through cross-selling and strategic account development.

• Maintain regular customer engagement and identify emerging opportunities.

• Support contract negotiations, forecasting, and long-term partnership development.

Market & Industry Engagement

• Monitor market trends, competitive activity, ingredient innovation, and customer needs.

• Represent the company at trade shows, industry conferences, and customer events.

• Provide market intelligence and customer feedback to internal stakeholders.

• Collaborate with marketing and technical teams on strategic growth initiatives.

Internal Collaboration

• Partner with technical and product development teams to support customer projects.

• Coordinate customer requirements with operations, regulatory, and supply chain functions.

• Maintain accurate opportunity and customer records within the CRM system.

• Deliver regular sales forecasts, pipeline updates, and territory performance reports.

Qualifications & Experience

• Bachelor's degree preferred in Business, Food Science, Nutrition, Life Sciences, or a related discipline.

• Minimum 5 years of B2B ingredient sales experience within nutraceuticals, dietary supplements, food ingredients, specialty chemicals, or related markets.

• Proven success in new business development and territory expansion.

• Demonstrated ability to consistently meet or exceed sales targets.

• Strong commercial acumen and consultative selling skills.

• Experience managing complex sales cycles involving multiple stakeholders.

• Excellent communication, negotiation, and presentation skills.

• Proficiency with CRM systems and pipeline management.

Preferred Industry Experience

Experience selling one or more of the following ingredient categories is highly desirable:

• Botanical extracts

• Sports nutrition ingredients

• Functional ingredients

• Vitamins and minerals

• Amino acids

• Specialty nutraceutical ingredients

• Branded ingredients

• Health and wellness ingredients

• Food and beverage ingredients

Ideal Candidate Profile

The ideal candidate is an entrepreneurial sales professional who thrives on hunting for new business opportunities and building relationships from the ground up. They are highly self-motivated, resilient, and comfortable operating independently within a remote environment.

This individual possesses a strong network within the nutraceutical and dietary supplement industry, understands ingredient-based selling, and can effectively engage both commercial and technical stakeholders. They are driven by growth, comfortable navigating complex sales processes, and passionate about delivering value to customers.

Key Success Measures

• New customer acquisition

• Revenue growth within assigned territory

• Pipeline development and conversion

• Gross profit contribution

• Strategic account expansion

• Customer retention and satisfaction

• Achievement of annual sales objectives

What We Offer

• Competitive base salary plus uncapped incentive opportunity

• Established product portfolio with strong market demand

• Entrepreneurial and growth-focused culture

• Opportunity to influence strategy and market expansion

• Remote working flexibility

• Career progression within a growing international organization