Area Sales Manager - DACH

Area Sales Manager - DACH

Germany Based

A leading international manufacturer of packaging automation solutions is seeking an Area Sales Manager to strengthen their presence in the DACH region. This family-owned business has been operating for over 40 years and is recognised for delivering innovative and reliable Automation solutions across multiple markets. Their focus is on flexible and "tough-to-handle" packages, such as bags, pouches, doypacks, that require advanced technologies such as case and tray packing, wrap-around, cartoning and pick and place.

The role involves driving sales growth, developing new business opportunities, and maintaining long-term partnerships with customers. With a consultative sales approach, the ASM will focus on understanding customer needs and creating value-adding proposals. The position requires frequent travel, strong relationship-building skills, and experience in the machinery or automation industry.

Key Responsibilities:

• Sales Proposals: Develop tailored proposals and solutions that demonstrate a deep understanding of customer needs. Use consultative selling to understand customers packaging line challenges.
• Account Management: Build and nurture long-term relationships, ensuring loyalty and satisfaction.
• Market Analysis: Monitor market trends, competitor activities, and customer feedback to identify opportunities.
• Sales Forecasting: Prepare sales forecasts and budgets using data and market insights.
• Reporting: Provide regular updates on sales performance, insights, and recommendations.
• Customer Engagement: Meet customers regularly through visits, presentations, and events.
• Negotiation: Lead contract negotiations that balance customer satisfaction with company objectives.
• Cross-Functional Collaboration: Work with marketing, customer service, and engineering teams to support sales activities.
• Networking: Attend industry events, trade shows, and conferences to expand networks and identify opportunities.
• Customer & Market Development: Drive growth by identifying and developing new customers or markets.

Profile:

• 5+ years of sales experience in robotics, automation, or complex machinery.
• Sales experience with end of line, turnkey packaging systems.
• Fluency in German and English.
• Strong interpersonal, relational, and communication skills.
• Consultative selling mindset with high empathy for customer needs.
• Willingness to travel frequently (including international travel).
• Proven track record of achieving sales growth.
• Analytical and strategic approach to markets and customers.
• Results-driven with a hands-on mentality.
• Bachelor's or Master's degree in Business Administration, Engineering, or related field.

What's on Offer:

• Opportunities for professional growth and career advancement.
• Ongoing training in both technical and leadership skills.
• A supportive environment that values employee development and education.
• A permanent, full-time position within a growing international company.