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SaaS jobs are in high demand due to the extraordinary rise of SaaS in recent years. Did you know that the SaaS industry has grown from $31.5 billion in 2015 to an estimated $171.9 billion in 2022? Furthermore, the SaaS market is growing at an incredible 18% per year. Currently, the USA is the industry leader, with around 17,000 SaaS companies, well ahead of the second-placed UK, which has 2,000 companies.
As we can see from the figures, SaaS has a phenomenal global presence and is an essential tool for many organisations. However, you may be asking what exactly is SaaS and why is it so popular in business?
SaaS, or 'Software as a Service,' is a software delivery method that allows users to access cloud-based applications over the internet. Instead of installing and maintaining software, users can access it via the internet; this avoids the need for complex software and hardware management.
The incredible rise of SaaS and its use within organisations worldwide have continuously increased the demand for experts to fill SaaS jobs. For talented senior leaders and management, it is an exciting career path. This article will explore the industry's most popular and searched SaaS jobs. In addition, we will detail what the role entails and what responsibilities come with the position.
SaaS Marketing is the strategic promotion for SaaS companies. Due to vastly different customer bases, product complexity, and price strategy, SaaS marketing differs from marketing physical products. Due to its uniqueness and complexity, various marketing strategies are created and executed by SaaS marketing teams.
A Marketing Manager’s key job responsibilities are:
Market managers need to have a variety of personal and professional skills. Strong leadership, business management, customer service, and communication skills are required, alongside attention to detail and creativity. In addition, due to the model being marketed, a strong understanding of technology marketing and digital marketing techniques is essential.
A SaaS project manager will create and shape the product roadmap for existing core products and lead the strategy for all new products and features. Product managers will lead the product's journey from concept and discovery to release and launch.
During this journey, product managers will also work alongside the sales, marketing, and engineering teams. They will develop their product strategy by seeking the collective knowledge of stakeholders such as engineers, CEO, and clients. Using this knowledge, they will develop products that meet specific requirements and are within budgets. Product managers will also seek specific feedback from customers and prospects to understand the needs and requirements needed for a product.
SaaS product managers will be strategic thinkers, excellent communicators, strong negotiators, and influential leaders. The technical skills required would be understanding data and analytics, business intelligence, and experience in planning and implementing projects.
There are clear benefits to acquiring SaaS for a business; a few advantages are reduced upfront cost, easy setup, and scalability. However, getting customers to sign up for a SaaS platform and successfully integrate it into their environment are two very different propositions.
Particularly in B2B sales, successful integration can be vital to whether or not a trial signup is converted. This is where the sales engineer steps in. They provide an essential link in the sales process as they establish the technical requirements to integrate a user's SaaS platform into their environment.
To ensure effective integration, sales engineers would understand the value the platform can provide a specific customer. Their key responsibilities include scripting and presenting demos, addressing initial technical objections or questions a user may have, and assisting external developers with initial technical integrations.
Sales Engineers would be expected to have strong technical, research, analytical, negotiation, communication, and listening skills.
SaaS Project Managers plan and present project and integration strategies. They work with clients to develop strategies to understand needs, timelines, and budgets.
Once the strategy has been agreed upon, managers would communicate with the internal teams to begin its implementation and oversee and manage the teams to ensure the project completion is to the client's requirements.
Project managers are experts in the SaaS platform and its integration. They should possess strong communication skills to inform and educate clients, stakeholders, and internal teams on reports, project progress, and challenges. In addition, they should have expertise in manipulating and interpreting sets of data. Customer service skills are also vital, as project managers are responsible for driving client contact and satisfaction. They must ensure that an exceptional level of service is always provided.
A Business Development Manager's primary responsibility is to search, identify, and exploit new business and growth opportunities. The role is marketing, sales, and strategy rolled into one. They build and maintain a network of contacts to attract new clients, explore new market opportunities, and manage growth projects.
In building client relationships, business development managers understand the client's needs, their challenges, and why SaaS is needed. This knowledge will allow managers to tailor a client experience and deliver exceptional service.
Business development managers usually have extensive experience in SaaS/Cloud, sales, and business development. They have strong skills in relationship management, closing deals, and negotiating new business models. In addition, they have a strong entrepreneurial spirit and can work independently to develop new ideas.
Finance managers oversee and manage the day-to-day activities of the finance team. Generally, they report to a financial controller and use their leadership skills to ensure a smooth financial operation to assist the wider company in achieving growth.
Their primary responsibilities include developing financial systems, statements, and reports. In addition, they work with the financial planning and analysis team to produce budgets and forecasts, maintain financial audit standards, and oversee the management of ledgers, accounts payable and receivable reports.
Finance managers must be qualified accountants who generally have extensive SaaS experience. Strong problem-solving skills are essential as they need the ability to assess and recommend changes and solutions to business leaders and company founders. In addition, excellent communication skills are a must to help manage teams and build relationships with senior business leaders and managers.
A SaaS customer success manager supervises a cross-functional team that enhances customer service. They work with customers directly to ensure they get the most out of a service or product. Also, as part of their role, they liaise between service and sales, incorporating expert product knowledge and customer feedback. In 2019, LinkedIn named the SaaS customer success manager role as one of the top ten most promising jobs in the United States.
The primary responsibilities of a customer success manager are
Customer success managers are expected to have an in-depth knowledge of the product and service. They are able to understand their customers and their needs and motivations. They should be skilled in being able to orchestrate and plan the customer's journey towards achieving their goals.
Essential skills are building relationships, strong communication, excellent leadership of teams, and fine attention to detail.
Also known as a quality engineer, test engineers are responsible for testing CRM and web applications and ensuring they are to the correct standard. In addition, the role will require providing high-quality technical support to users and administration of SaaS systems. This support includes training users, data integrations, creating reports and dashboards, and ensuring data hygiene.
Test Engineers are required to provide high levels of customer service by delivering practical technical support to SaaS users in a transparent, seamless, and attentive manner.
Engineers are expected to possess outstanding analytical, technical, and problem-solving skills. They would also have to effectively and comfortably communicate with employees from all levels within an organisation. In addition, engineers are self-driven, have a keen eye, and can recognise and make recommendations on process improvements.
SaaS account managers are responsible for demonstrating products for prequalified potential customers. In addition, they will build and develop relationships with these clients to create new business.
Account managers will provide clients with a single point of contact for support and service, helping build confidence and trust for both parties. The account manager will help the client roll out the software at their company, and this process allows the customer to shape the software to meet their compatibility requirements. Once the software has been rolled out, the account manager, by sharing their expertise, continues to support and develop the client business.
Account managers are also responsible for the training and coaching of internal staff. They lead teaching sessions on how to use the software so that the whole team uses it efficiently.
Account managers are confident and have excellent negotiation skills. These skills are used to deal with challenging demands, tailor solutions to individual cases, and also persuade clients who are near to cancelling to keep their account open.
Senior software engineers play an essential role in developing and scaling an organisation's technology so it meets the needs of a global SaaS platform. They are responsible for leading the software engineering team, which includes training and coaching, hiring new employees, line management, and continuously aiming to improve existing processes.
The engineers should be interested in and have expertise in cyber security. They should also be able to build secure, clean, and effective code based on specifications and requirements that comply with coding standards. In addition, they should be able to present complex concepts to make them easy to understand for both clients and internal teams. Finally, they also should be highly skilled in collecting, analysing, and summarising data to improve and develop existing software.
CSG are a specialist SaaS recruitment agency that utilise expertise to build and maintain strong relationships with SaaS clients and candidates searching for SaaS jobs and experienced SaaS professionals. Our teams operate within an expansive network of SaaS recruitment experts who continually keep their finger on the pulse of the latest updates and developments within the industry. The information gathered by the network provides insights to advise and support our clients to allow their businesses to grow and develop their talent strategies. We aim to connect candidates with clients who match their requirements and motivations best. In addition, our SaaS recruitment team works with the client to ensure a seamless and positive hiring process.
If you would like to discuss the latest SaaS jobs or are looking to recruit for new SaaS jobs within your organisation, please get in touch with our expert SaaS recruitment team today.